FULL SERVICE CONSULTING FIRM.
The Minor Group is a full-service consulting firm specializing in brand building, creative strategies, and partnership acquisition. We have serviced clients in a vast amount of industries ranging from fashion & retail, technology, home development and transportation. We have worked with the world renowned brands such as the NFL, Soho House, and Vice Sports.
The Minor Group is led by Joe Minor. Joe’s background consists of over seven years of experience in fashion buying + client relations, alongside a proven track record in partnership acquisition and execution. While holding a Master’s Degree in Business + Human Capital, Joe is a food & wine enthusiast, fashion & lifestyle devotee, and a lover at connecting brands to execute creative strategies.
We believe story-telling is necessary and cultural capital is important.
Come build with us at The Minor Group.